KENS Apothecary never ceases to amaze me. Their store had already make me feel like a kid being in a candy store and now they brought in even more ‘candy’.
Grown Alchemist, a brand from Australia that I have heard friends talking about it before has finally made available in Malaysia and it is only available at KENS Apothecary stores. It is a brand founded and owned by two brothers – Keston and Jeremy Muijs, who both flew in to the press launch event. Jeremy, gave us a brand introduction on how and why they started the brand. He spoke passionately about working with natural-organic ingredients, about the science behind the ingredients and how they complement each other. I like all things complicated or scientifically so I was in awe.
It all begins with the founders alarmed by the harm of traditional skincare formulations after a friend of theirs had an adverse reaction whilst undergoing cancer treatment to almost every beauty products. The rest is history. Grown Alchemist was born. But only with a mandate of using nothing but only healthy scientifically advanced cell communicating ingredients such as Neuro-Peptides, Tetra-Peptides, Tocotrienols, and advanced hydration actives. See! So scientific 🙂
You may be delighted to know that Grown Alchemist are certified by the Australian Certified Organic (ACO) and everything from the ingredients to the products are NOT tested on animals. Keeping to the theme of natural, bunny-certified and safe, its product packaging are made from glass and hardened premium PET plastic. It is environmental friendly because it is one of the world’s most recycled materials, most non-leaching and inert. It also ensures the product inside stays fresh and as powerful as the day it was made.
Grown Alchemist philosophy is CLEANSE, DETOX, ACTIVATE. Their unique 3-stage skincare system is in such sequence order as when products are used this way, it work synergistically.
Jeremy emphasises on proper cleansing especially two-step cleansing method. He believe that proper cleansing can create a foundation of healthy and radiant skin in restoring cellular health. Grown Alchemist double cleansing system leaves the skin feeling balanced and supple. It allows the skin to breath, keeping the skin hydrated all the time and looking radiant.
This is the first time I heard about the importance of detoxifying the skin cell. In fact is meant regenerating the skin on all levels. The detox stage targets the complete spectrum of oxidant damage, returning the function, health and vitality back to the skin. This stage features their detox serum, a lightweight, oil-free, instantly absorbed serum that is recommended for daily use to detoxify the skin. It targets Oxygen free radicals as well as Carbon and Nitrogen free radicals as well.
Now that you have CLEANSE and DETOX your skin, it is time to ACTIVATE its true beauty. Featuring cutting-edge ingredients of natural peptides, it offers the ultimate in age-repair. This third and last stage is mainly on specific skin concerns. Grown Alchemist innovative formulations activate targeted ingredients to address skin concerns for optimum results. Through understanding how to improve skin health at cellular level, it is only when you can reinforce healthy cell development, optimising cell processes and resourcing the body to fight cell decay as well as reducing signs of aging.
Grown Alchemist will be available at Kensapothecary The Gardens, KLCC and Bangsar Village starting April 2017.
For more information, please visit KENS Apothecary Website and Online Store or KENS Apothecary Instagram.