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TRIUM CARD 1st Anniversary Celebration with Exclusive nichii Fashion Showcase

Initially I planned to have this up for Lifestyle Sunday column. But I couldn’t wait. Good thing are to be shared immediately!

TRIUM CARD, a loyalty programme launched in August 2014 to reward loyal shoppers for three retail brands – nichii, kitschen and dressingpaula celebrated its 1st year anniversary earlier this week with an exclusive nichii fashion showcase at Mid Valley Megamall.

TRIUM CARD 1st Anniversary Fashion Showcase
TRIUM CARD’s 1st Anniversary marks a milestone for the loyalty programme as it has successfully garnered more than 120,000 members nationwide within just a year.

The fashion showcase features two cohesive lines from the TRIUM CARD Anniversary Collection. First is the bohemian theme which features amber, cream and olive colours with peeks of Aztec and paisley prints, denim, cotton, cold shoulder A-line tops, midi column skirts with side slits, and drop-waist sun dresses. The contemporary line on the other hand emphasis colours like buttercup yellow and vibrant ultramarine blue, chiffon prints, brocade and lace, abstract Aztec prints, digital cloud prints, and tropical floral prints, A-line flare dresses, constructed dresses with front slits, oversized jackets, printed column dresses, mid-waist brocade shorts, and ruffle detailing on sleeves and fronts of tops. The entire collection is priced from RM29.90 to RM129.90.