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Beauty News: Lee Sinje and Godfrey Gao to officiate opening of first ever SK-II #ChangeDestiny Museum

The first time for SK-II, two of its Global Brand Ambassadors is coming to Malaysia at the same time!

Acclaimed Taiwanese-Canadian actor, model and SK-II MEN Brand Ambassador, Godfrey Gao, and award winning actress, singer and SK-II Brand Ambassador Lee Sinje will be in Kuala Lumpur on 9 January 2015 to officially unveil the SK-II #ChangeDestiny Museum at 1 Utama Shopping Center, Petaling Jaya.

Lee SinJe
Lee Sinje was discovered by director Sylvia Chang in a newcomer contest when she was a high school student. Malaysian-born Sinje has since gained recognition as a serious actress with a penchant for playing physically and emotionally challenging roles.

Sinje made her debut as an actress in 1999 and in 2001 won the Piper Heidsieck New Talent Award at the Berlin Film Festival for her first movie “The Betel-Nut Beauty”. “The Eye” was her mainstream breakthrough, and her performance in the movie resulted in three Best Actress wins at the Golden Horse Awards, Hong Kong Film Awards and Golden Bauhinia Awards in 2002 and 2003. In 2006, she received three Best Actress nominations for her performance in “Re-cycle”. In 2011, her movie “Sleepwalker” was selected as a competing film at the 24th Tokyo International Film Festival.

Sinje was appointed SK-II’s Global Brand Ambassador in 2008, and has been the brand’s loyal user for seven years now. As she puts it, “It was love at first sight all those years ago – and SK-II still works beautifully for my skin”.

 

A household name in Taiwan, Godfrey is known for his stellar performances in popular Taiwanese dramas such as Volleyball Lover (2010) and Momo Love (2009) and rose to international stardom after being selected to front Louis Vuitton’s Spring/Summer 2011 Ready-to- Wear campaign, joining an elite group of Asian models who are making waves on the global fashion scene.

Godfrey Gao
He added a new accolade to his portfolio when he was selected in 2012 to be an SK-II MEN brand ambassador when SK-II launched its MEN variant.

According to Fu Shuqi, SK-II Communications Manager, both Godfrey and Sinje will unveil the SK-II #ChangeDestiny Museum which showcases the brand’s continuous efforts to inspire women to take charge and change their skin destiny through the transformative powers of Pitera™. They will also be sharing on how SK-II can change skin’s destiny and how it has helped them face their life’s destiny.

The SK-II #ChangeDestiny Museum will be open to the public from 5th January till 11th January 2015, 10am to 10pm at the Old Wing Concourse, 1Utama Shopping Centre, Petaling Jaya. Visitors to the SK-II #ChangeDestiny Museum will also be able to glean how skin can change one’s life destiny as well as learn more about the new innovative Magnetic Eye Wand as well as to participate in exciting activities.

 

Beauty News is where information is extracted directly from press release as another form of way to showcase more latest or upcoming new products.

 



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