Event Herbal Essences News

A Sweet Scent-sation Bathroom Experience with the NEW Herbal Essences Touchable Smooth Series and Moisture Series

During the 90s, there is this Herbal Essences shampoo phenomena where every girl in the block must at least have a bottle of Herbal Essences shampoo in their bathroom. I still remember I am also one of the girl who stock up on this shampoo because it smells oh-so-good. Last time Herbal Essences shampoo was packed in a clear bottle with flower print sticker on the other side. Let me tell you that bottle is also one of the reason why I like Herbal Essences.

Fast forward to 2014, just a few days ago Herbal Essences launched the new Japan series with it’s Touchable Smooth and Touchable Moisture series, inspired by the hypnotizing scents of nature.

Herbal Essences' Japan Series 1
Herbal Essences Japan Series is rich with refreshing blend of aromas and naturally-derived fragrance highlight notes of roses and sparkling citrus that comes in two variants. You might want to know that the series is formulated in Japan and especially imported into Malaysia. This series focuses on providing a touch of smoothness to moisturized hair.

Malaysian fashion blogger Cheesie from Cheeserland and Jane Chuckie from Chuckei were present during the launch event to share with the media on how they indulge their senses in a luscious world of fragrance. Both bloggers also demonstrated their preferred simple ways to enhance bathroom experience, turning it into a place of indulgence and what seems to be a dull routine to a revitalizing time of the day.

Herbal Essences' Japan Series 2
Goh Seng Jone, P&G Communications Manager said that Herbal Essences new Smooth and Moisture range delivers two fundamental qualities that every woman looks for when using shampoos and conditioners – the aroma and texture of the hair upon washing. Everyone should experience a new shower scent-sation that lingers throughtout the day that will get heads turning!

Herbal Essences' Japan Series 3

Herbal Essences' Japan Series 4
Blogger Cheesie, P&G Communications Manager Goh Seng Jone and Jane Chuckei at the Herbal Essences’ Japan series media launch

 

Herbal Essences Touchable Moisture Series (RM12.90 / 156ml & RM31.90 / 465ml)

Herbal Essences Touchable Moisture Series is infused with high concentration of beauty essence. These essences is to coat each strand of hair with moisture, perfect for hair that is weakened by excessive chemical treatment from all styling and curling every day. It has a soft and creamy note that will lingers on the hair the whole day and this scent is complemented with osmanthus flower steeped in green tea.

Herbal Essences Touchable Moisture Series

 

Herbal Essences Touchable Smooth Series (RM12.90 / 156ml & RM31.90 / 465ml)

Herbal Essences Touchable Smooth Series is designed to transform each strand of hair into a smooth and silky locks for those who suffer from dry and unruly hair. It has a subtle and yet alluring fragrance, which you will feel like you are in a world of freshly bloomed pink roses and camellia from the moment you wash your hair. It is also infused with a refreshing blend of sparkling citrus as top notes so your senses are immediately awakened. The base note on the other hand is more of a natural and smooth moss-like velvet and rich sandalwood alongside a very subtle amber and musk. All these goes hand in hand with the middle note of roses, jasmine and lily of the valley.

Herbal Essences Touchable Smooth Series

 

Bathroom Makeover by Cheesie and Jane!

Herbal Essences together with Cheesie and Jane will be giving one lucky winner the opportunity to transform their current bathroom space into a sweet escapade. The prize includes a bathroom makeover and one year’s supply of the new Touchable Smooth and Touchable Moisture series.

Here’s how you can join.
(1) Upload your ‘Before’ bathroom photo to Instagram.
(2) Hashtag #sweetscentsation #cheesiejane #HerbalEssencesJapan

As simple as that!

Herbal Essences' Japan Series 5

 

Herbal Essences Touchable Smooth Series and Touchable Moisture Series is available at all leading supermarkets and pharmacies nationwide.

Price:
+ 156ml – RM12.90
+ 465ml – RM31.90

 



Comments (2)

  • I used to use Herbal Essence when I was small. I remember how nice it smell and the amount of scent is not annoying. Maybe I should try it again one day. I hope they have hair fall control series but I don’t think they have right…

    Reply
    • I know right? The scent is simply alluring. Not sure about the existing range. I lost touch with Herbal Essences since a few years ago. Got to check it out when I’m at Watsons 😀

      Reply

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