Innisfree’s best-seller, The Green Tea Seed Serum is making its round across Asia and the serum has stopped at Pavilion Kuala Lumpur to meet its fans at Innisfree Malaysia first ever pop-up store. The “Journey of The Green Tea Seed Serum” arrival was celebrated with a pop-up store right in front of Pavilion KL mall main entrance from 18th to 24th April 2016. It is so huge that it is impossible that you will miss it. I tried ‘stealing’ that huge bottle but was stopped by security (Innisfree staff lol). It was heavily guarded. I could not even get near the platform! 😀
The activities at the pop-up store are engaging, simple and straight to the point. My kind of activities as it does not take a lot of time. I like that the “pop-up store” is not sales-driven type of store but more of an engaging type of store to let the fans have fun, try the Green Tea Seed Serum and walk away with generous gifts. Everyone who stopped at the pop-up store will be handed with a stack of papers. Do not throw that away and I will tell you why.
You will be handed with a Stamp Card. There are three fun activities to be completed – Virtual Reality experience, Beauty Talk aka skin check, and Photo Booth. See! So simple and do not require any brain activity 😛 . I like!
Within the stack of papers, you will also find a super cute Innisfree Journey of The Green Tea Seed Serum sticker and a sample sachet pack. They are very generous with the sample. You can even ask for another sachet pack if you want.
Here is the overview of the activities. Virtual Reality is where you will be brought to the green tea farm of Jeju Island virtually. It takes about a minute.
Beauty Talk is where you get your skin check for the hydration level of your skin. I have done twice on two different days and they are bad. My hydration level is just 20-ish! I blame it on my all matte makeup 😛 . After the second day skin check, I whipped out my Green Tea Seed Serum and start applying GENEROUSLY onto my skin. I might be back to the pop-up store to get my skin check again. Target is to reach higher hydration level before the pop-up store ended 😉
Photo Booth is the most fun of all especially if you are doing it with a group of friends, which I did on my first visit. You will get to choose the preferred city as your photo decoration. The photo will later on be printed out and you will also get the photo emailed to you.
Once you have completed all three activities, obtained all three stamps on the card, fill in your Instagram handle name, tear the portion out and drop it into the Insta-Surprise Box for a chance to win an Eco-Friendship Green Tea Kit with LINE FRIENDS. Then, bring the card with stamps to the redemption counter.
Here’s what I got for completing all three activities at the pop-up store – The Green Tea Seed Special Kit, with three generous trial size products.
Win a trip for two to Jeju Island!
Want to visit the iconic Jeju Island? From now till the 31st May 2016, take a photo of The Green Tea Seed Serum at any signature landmark in Malaysia, upload it to www.myinnisfree.com, share the photo on Facebook and Instagram account with the hashtags #innisfree and #journeyoftheseedserum. To make it easier for you, photos taken at the pop-up store (psstt, they have the serum there) will also be counted. The best inni-friends photo will win a trip for two to Jeju Island!
Earth Day activities
To get you started to live a more eco-friendly lifestyle, Innisfree will be giving out 500 eco-hankies with limited edition prints to help you to cut down on the paper waste, in a fashionable and inspiring way. Juice Works will also be lending a hand towards this Earth Day activity by organizing a Bike and Blend. You will get to make you own healthy and pedal-powered juice with a blender bike! Sounds intersting!
Innisfree together with Pavilion KL also urge you to bring your old bottles for Slam Dunk the Junk game. You will stand a chance to win a full set of Innisfree samples if you can get your old bottles through a mini basketball hoop and into the recycling bin.
Earth Day falls on the 22nd April 2016 so do pop by Pavilion KL from 12pm to 3pm at the Bukit Bintang Entrance for fun, excitement and conscientiousness.