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I Say GO BOLD or Go Home with Maybelline The Loaded Bolds Lipstick!

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I received a rather very surprised parcel one fine day just as I was reversing my car out and it was from Maybelline. I was a curious cat, ripping the courier plastic off to see what Maybelline sent me and I am not prepared for this. 12 pieces of brand new The Loaded Bolds lipsticks that was just released. All 12 new shades! With funky shades that I’ve been eyeing! Surprised, yes. Excited, hella yes!

At one glance I thought these Maybelline The Loaded Bolds lipstick are a matte lipstick. I have no idea why I think so. Maybe because every lipstick that was released to the market are either matte or liquid lipstick lol. Hey, I have no complain. You know how much I love my matte lipstick 😉 . In fact, The Loaded Bolds is a creamy lipstick that offers vibrant and full-spectrum shades as seem from my Instagram post here, here, and a look I did yesterday.

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There are 3 beautiful reds. I don’t usually lean towards red or often you would hear me say red are beautiful. In this case, it is exceptional. The reds are really gorgeous. Two of them looked similar but has slightly different tone of red when swatched. One of course is like Ferrari red. Striking.

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There are two pinks and both are complete opposite. One a fuchsia pink (left), super gorgeous and I wear it out all the time and one a deeper fuchsia pink-alike that almost looks like a red from the tube itself.

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The deeper tones in the range will be the favourite of many. I should have put the purple in the “bold” category below but I do kind of consider it as something deep. Whenever I wear the purple out, I get tons of people asking me what purple and from which lipstick brand that I was wearing. It is extremely flattering on me for some reason. All purple does lol. I personally like purple and I was glad that purple turns out good on me 🙂 . There is also a dark chocolate shade (right) that is a rare find and is absolutely as beautiful as the name sound. I cannot wait to wear this shade out today!

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Then there is the bold, special shades. This is my favourite category of all, which is why I like The Loaded Bolds range that much. As I said earlier, the purple should be in this category. I don’t know what has gotten into me that day that I put it in the  deeper tone bunch lol. I have been eyeing on the blue ever since I saw it at the drugstore. How often do you see a blue lipstick in the market? Not often, I can tell you that. This is also a lipstick that everyone has been eyeing too as the price range doesn’t break the bank. The white is intimidating. I don’t know what to do with it. One day I figured out what it is for. You can use it to tone down a shade or for days when you need to do a custom creative look, halloween or not. And of course if you have a white, a blue, and a purple, there must be a black. Yeap. A black lipstick ya’all!! Same as the white, the black can be used to make a shade darker. Or if you prefer, to wear it on it’s own. No one is judging. I certainly won’t 😉

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Yesterday I did this look with the blue lipstick – 04 Audacious Blue. I’ve been dying to play with the blue since I got my hands on it. This is a bold lipstick shade so either apply a lip liner in advance for easy application or use a lip brush. I chose lip brush as I don’t have a blue lip liner. Application is stressful. The more stress I get, the more mess I make. I learnt not to use finger to smudge away mistake even if it’s just a little bit as the skin would turn grey LOL. I must admit. It takes a lot of patience just so there was no mistake as it is a bold shade.

This shade however is less opaque than every other shade in the range. You will see it from the swatches below. I had to go over again and again to get a full opacity coverage. Applying directly from the tube gives a better thick coverage than lip brush. I also notice that the lipstick is kind of soft. The bullet tend to lean over to the side of the casing, creating lines of dent. I can hear my heart broke into pieces the minute I saw it.

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And here are all of the Maybelline The Loaded Bolds lipstick swatches.

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The white and the blue is the most non-opaque of all. The baby pink however surprised me. It is so pretty and quite opaque. Price wise, it is cheaper than I thought at RM29.90 a piece. Sometimes you may spot some discount and good deals making the lipstick at RM24+ a piece only 😉 . Although I would prefer a matte lipstick, these goes on creamy but doesn’t look glossy or slip throughout the day. A few friends commented saying they thought I had matte lipstick on. I kind of like the finishing, not glossy-looking, velvety soft and comfortable.


Maybelline The Loaded Bolds is available at all major pharmacies and supermarket nationwide.

Price: RM29.90

For more information, please visit Maybelline Malaysia Website or Facebook Page.


Disclaimer: Product was sent to me for review consideration. This doesn’t affect my judgement in the review in any way.


Comments (6)

  • Hello Fiona!

    I have been waiting for this review ever since I saw you posted the photos of these lipsticks the other day, love at first sight with all the bold colours! I have not seen any blue or black lipsticks at Watsons or Guardian so far…Hope that they will be available soon!

    • Hi dear, oppss so sorry for the delay in the review. My bad for keeping you waiting for so long! I think the blue or black are sold out as it was fully in stock when it’s out. If you don’t mind Watsons online, they are on sale and with extra 10% so it’s quite cheap 😉

  • this is amazing~ I’ll probably buy all for custom made my own lipstick shade (like how BITE and Anastasia BH make their own custom lipstick 🙂 )

    • Sounds like a great idea! All the shades are pretty opaque except for the white and blue ;). But not an issue when you’re mixing shades 😀

  • Sunny Coral is so meeeee. hahahaha. I really like maybelline lipstick!

    • Oh you like Coral? I remember I used to use Maybelline lipstick all the time. Use finish one only buy a new one because I know I’ll stray away haha. Glad that the price is still affordable now. This one the formulation is superb!


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